How one-to-one marketing drives results: an HP digital print cross-media case study
Learn more about HP Graphics Solutions Business here: http://hp.tl/6009B0VvJ The challenge: imagine having access to over 12 million images and the ability to produce high-quality wall coverings. To showcase their incredible possibilities and impress top interior designers, fine art publishing company New Era let customer favorites design their campaign. The strategy: they chose One-to-One Digital […]
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